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Sunday, June 30, 2019

Font AS Roma 2019/20 Home Kits

Nike AS Roma  brand-new typeface for the 2019-20 season that draws inspiration from the shirt design. A unique design inspired by the lightning print of the kit that is inspired by Roman iconography of the 'bolt' god of Jupiter.
“Roman mythology and its influence on Roman identity played a huge part in the concept. This year, Jupiter was our focus, and the lightning bolt was an obvious and powerful symbol to use,” explains Pete Hoppins, Nike Football Apparel Senior Design Director.

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